The average Australian male only wears 17% of his total wardrobe regularly**. Yes, we made this stat up. However, we sincerely believe this idea to be mostly accurate! Fox Maiden aims to be amongst the most "called upon" items in your wardrobe; day/night, couch/out, beach/bar. All Fox Maiden styles are designed with the utmost thought & attention to detail to achieve the perfect fit. Constant travel and scouring for the ideal fabric is a crucial element in our design process - most of our materials are sourced from Europe and the US. The end result is a thoughtful line of modern, premium essential pieces, without a premium price tag!